In short, have a solid plan (a sponsorship proposal) for how you will BOTH benefit from any sort of partnership. Expect serious, cutthroat competition with the higher stakes. Focus on the businesss goals rather than your life story. The kind a marketing agency might present to a client they want to get on board. Dirt Track Racing Sponsorship Proposal is a perfect instrument for witnessing thrilling events. Tell us about the class you run. Learn about the business field to approximate how much revenue the sponsor brings in -- you want to be reasonably sure the organization can afford what you are asking. Im going to open this post with a hard Truth: Road Racing Sponsors are NOTHING like what 99% of people think they are. If you know a business has the goal of selling more through social media without using ads then your proposal absolutely needs to address how you might help with this. but you surely wont be walking away with a heavier wallet. It takes only a couple of minutes. Itll be the basis for everything you post on social media, how you write race reports, and more. What assets of your property could potentially provide a good match for your sponsor's objectives? Explain up front that you are seeking sponsorship for your racing team and that the organization will find the proposal attached. Modern-day motorsport sponsorship is all about standing out. Argument template relies upon theory and the author's experience teaching this talent. Get involved in relevant discussions around motorsport and your niche. Sample page from the Racing Mentor proposal template. You also may be able to offer experiences, such as hosting the company at the race track. Do you have a special story? A sponsorship proposal is an official document that an individual or a business presents to another individual or business, in order to request or seek sponsorship from them. I spent some time working for a good friend in his race shop. Use all forms of media to showcase who you are: text, photo, audio, and video. I will put your sticker on my car and get you 1,000 more fans all wanting your stuff, all you have to do is give me some free products. Sponsorship Proposal - 61+ Examples, Format, Pdf | Examples Ask the sponsor for a specific amount of money. Organize the proposal in sections. This tool allows to fill out any PDF or Word document directly from your browser (no software . Social media is king. Nationally Televised. Have a question? Description: Thank you for your interest in sponsorship from Summit Racing Equipment. You should advise this on the basis of the information you collected and the potential target audience for the sponsor that helps them to get an expected return on investment (ROI). In return, the racer gives the organization publicity and extras, such as personal appearances. Its the one form of racing where you are able to race, even at entry and grassroots levels with paying fans in the seats. Download this 100 percentage editable presentation and get access to our highly . Include contact information on the introductory letter and proposal. Try and see the positive in every situation. Motorsport sponsorship doesnt just have to be about hospitality and a sticker on the car. Type an introductory letter, addressing it to the person in charge of the organization. She also has edited and produced online content for those publications. The guidance document for our template will help you work out what the business benefits are of hospitality, track days, on-car branding and more. Hopefully, in this guide you should have everything you need to map out your journey from sponsor identification to sponsorship execution. In those cases, sponsors will publishinstructions for rights holders, telling you everything you need to know to submit your sponsorship proposal to them, including: These direct-application sponsorship requests, where you can submit your sponsorship proposal online directly through the sponsor's own sponsorship request form, are you best bet for securing sponsorship. Choose a page or event your audience would likely follow, e.g. Fast shipping, quality parts. Make sure you only provide brief details of everything in the cover letter. The cover letter, in this context, includes your introduction, the purpose of the sponsorship proposal, the nature or type of the event (for which sponsorship is required), etc. An automotive sponsorship proposal is a letter that drag racers sent to sponsors to gather funds for their racing events. Sponsorship Proposal Template for Racing.doc - 2011 Team Here's the real key: This marketing deck isn't about you, it's about them. Once youve found the business youd like to approach, think about what their goals are. The bottom line is that sponsors will have specific business objectives they hope to achieve through a sponsorship agreement. 3. Basic Elements, Online Racing Sponsorship Proposal Templates, National Racing Event Sponsorship Proposal Template, Bike Racing Sponsorship Proposal PDF Template, Racing Team Sponsorship Proposal Template, High School Racing Sponsorship Proposal Printable, Racing Club Sponsorship Proposal Template, Proper Racing Sponsorship Proposal Template, Conditions of cancellation, withdrawal, or suspension of sponsorship. PDF A&S Racing Sponsorship Proposal Include bosth posed shots around the car, so the sponsor gets to know your face, and shots of races. 0000002058 00000 n putting on races, come join our race directors Facebook group, If youve followed the steps above, you should know: Plenty about the business to personalise your pitch. If youd like to see examples of the pages in the Racing Mentor sponsorship proposal template, take a look here. The hard work comes into sitting down and going through these steps. Sponsorships are not charity. 5 0 obj Here's a few tips on drafting that all-important first email or conducting your introductory call: Including an attachment showcasing some key aspects of your event is ok. This kind of branding will make you more recognisable. Keep your eyes peeled as you go about your day-to-day life too, you never know what businesses you might come across that could be potential racing sponsors. Motorsports Sponsorship Proposal Template - Get Free Templates The concept behind FORMULA SAE: A fictional manufacturing company has contracted a student design team to develop a. small Formula-style race car. 03. Her work has appeared in the "Princeton (N.J.) Packet," "Destinations" magazine and in higher education publications. Create a clear list of features and benefits that you can pick and choose from. Racing is an expensive sport that requires investment and sponsorship. Then, when it comes time to talk about renewal, youll have clear evidence of how youve helped them hit goals and milestones. Getting a renewal for a second year comes down to one small thing: Did you help your sponsor reach its goals? By getting your name into the press, your message is spread further than your existing audience. w$ 4iw*\xKLZwI[}K|=Q|>W`! Race Car Sponsorship - The Presentation (Part 1 of 4) - YouTube The organization aims to organize events such as auto motor racing, harness racing, slots . Drag racing is a sport that needs a lot of money to support it. You might be operating in a specific niche (see below for more details) or area. Post on social media consistently, send out pitches on a regular basis, and do your follow-ups once a week. From NASCAR, to Club Racing, to go-karting. Ht1_%`1;d`*FpS\@KOr)r+Z{]?>~)7rw):,QuH1>^qnrTb_2|=7}F>bb)E]Oa6;Sy#A'1SN1Ra1a;IKh,e4fr, 6d$arf6*m^ev`VN(rNs1q*c.7!=, :Wv 4ii>t Z3:4x-%XfE$P:5boC )zM6T& *dP>6y|~{oQB91vYmWfG=}E},v%=]Z!P[7m=X\zucFH!F GVZp[.`d.A2jy`!ba3wz8oIXe~mT#eVj_;78*/0yVA:Wk&9/I>SX-^AhhV/"E)?=w WP Though my experience was generally limited, I never saw ANY return from any of it. These are great places to start. Helping race directors share expertise and learn from each other is a big part of what we do. Share your form with others. Being a part of racing brings great value, and Supporting Sponsorships are a great way to dip a toe in the water of racing without too much risk. Why you do it. Its a great thing to have but it will not help you secure sponsors on its own. From working with world-class drivers to developing a motor oil specifically for the high-revving speeds and long run times of racing engines, where there is racing, there is Valvoline. Once you have a list of what youll offer, think about the benefit of each the direct impact that thing will have on the business and its goals. There are loads of free sales pitch templates out there and these will help you get the look and feel of your proposal right. If you already have an established brand including logo, colours, fonts and tone of voice, then a racing proposal template could help you present all this in an attractive and effective way. There are plenty of great articles, podcasts, and books directly pertaining to creating a good sponsorship proposal. . A motorsport proposal template wont be for everyone. It is in that follow-up meeting, also known as a discovery session, that you and the sponsor will be discussing your sponsor's needs and how a sponsorship of your event could help meet them. If you dont know what kind of content youre going to put in your proposal, the Racing Mentor template has guides and sample content to help you get it right. Tallulah Philange has worked as a journalist since 2003. Sponsorship fee For the term of this Agreement, the Sponsor shall pay the Racing Team a sponsorship fee of ($ amount), payable in full by (date) or in installments. How to Find Sponsorship for Your Race Team or Series the New - Autoweek Then theres Entry-Pro like Pirelli World Challenge and Indycar sponsored Support Races (Global MX-5) in the middle, and Pro IMSA/Weathertech racing at the top. 1. 2. 2011 team racing sponsorship proposal our desire. Do you have a very popular online presence? You can use this to get an idea of a suitable industry or company. A good marketing/sponsorship proposal includes: 1. . When you need Racing Sponsorship Agreement, don't accept anything less than the USlegal brand. How to Write a Sponsorship Proposal (Motorsports) - YouTube Moreover, you will further get an idea about what a racing sponsorship proposal is and how to create one. And you can use it to find sponsors for your event through our Sponsor Finder tool. How to Use the Right Marketing Tool to Get the Sponsors You Want Consider trade magazines, local newspapers, and blogs too. PDF Race Car Sponsorship Proposal Template race car sponsorship template Doc Template | pdfFiller hb```"gVa1G2S\Z&80~QRse Present the benefits you offer clearly and simply. Lastly, our auto motor race PPT helps to receive coverage in event related media, like race programs, websites, TV broadcasts, etc. Mindset Performance Coach Craig Muirhead looks at the advantages of flow-state thinking for drivers and riders. Since you are racing for the fun and bragging rights, you arent usually considering wrecking competitors to get by. The heart of your proposal lies in what you have for them. If, on the other hand, this is your first year working with the sponsor, focus on execution and delivery, not on trying to squeeze the most out of your sponsorship. Specify the Event. Only if you can't bridge the value gap by increasing the scope of the proposal should you move to considering a price adjustment. If you did, then it should be pretty easy to get them to renew but if you dont think youre doing what you promised, this needs to be addressed early on. Race Car Sponsorship Agreement Template - sfiveband.com Q%(D,qn"Q7lZ|j_u6,qn"Q7lx+h;n"Q7YG:AZ|j_QlYG: f.c|fi~ F-f.c|5q>56,qn"Q7lx+h;n"Q7Y}qtnzuI=DcwbT -LK9n6i))(L{`"$M Y=qt`Ql;VXRAM$%mYRM04)R>;mf$O?OSb>/S>eeoX]IPlEz>RY:U( =yY4 U{qG]fbN|5E {Z8f&Zp|^jd}[n PDF Racing Sponsorship Proposal Expect huge costs to be competitive, and cutthroat competition (both on and off the track) Realize those exponentially higher costs usually way outweigh the additional prize money. The cover page should include the details of the potential client and your details. How To Get Sponsors To Pay For Your Broke Ass To Go Racing - Jalopnik Be sure to include a call-to-action so the decision-maker knows what you want them to do next. Following Up Your Sponsorship Proposal; Motorsport Sponsorship Guide Finding sponsors and making it to a racing grid year on year, or for the first time, can be a very daunting prospect and is more important than simply offering logos on your livery design.